Paulina Rius
DIRECTOR OF LATIN AMERICAN RELATIONS
SOCIAL CHALLENGE SQUAD
Paulina serves as the Director of Latin American Relations for Brand Action, and she's also part of the Social Challenge Squad. Outside of Brand Action, she is an IP & Entertainment Attorney with LL.M. degrees in Patents, Trademarks & Copyright (University of Alicante, Spain) and Entertainment Law (ISDE Madrid, Spain). She has extensive experience in law firms in Mexico and globally, focusing on IP and Entertainment and is also a professor at Anáhuac University since 2010.
Dedicated to community engagement, she has collaborated with Mexican organizations promoting blood donation and autism awareness, among others. She is the former Fundraising Director at Be the Match Mexico and holds a degree in Nonprofit Organizational Management at ORT University, demonstrating commitment through diverse NGO volunteering.
Paulina is a member of, among other associations, CANACINE—the National Chamber of the Film Industry in Mexico, and is an active member of INTA, serving on the Brands and Sustainability Committee.
“I am active in Brand Action because, for me, it's the best of both worlds. I have the privilege of contributing to the IP field while making a positive impact for people, all in the same place. Additionally, we have formed a great family that makes it even better.”